· Toyota mixed with "Chinese robbery"

On July 13, BAIC New Energy Company delivered vehicles to the first batch of 200 pure electric vehicle owners of “Wei Lan Pioneer Action”.
Xu Heyi, chairman of BAIC Group, said in an interview with China Economic Times that “new energy vehicles are one of the new growth points of BAIC Group in the future and one of the most important big industries.” Currently, BAIC Group will develop new energy vehicles as full The Group's strategic focus is to use new energy as the company's reform and innovation pilot field to explore the popularization and promotion models of various new energy vehicles.
For Beiqi New Energy, a newly established company, it has become a strategic partner with the largest group of domestic distributors (601258, shares), and has established a joint venture with the Foxconn Group to operate the time-sharing business, and then "Blue Pioneer Action", it is implementing Xu Heyi's "strategic deployment" step by step.
During the year, BAIC Group and a number of international new energy vehicle R&D and manufacturing giants reached an acquisition or strategic cooperation. Xu Heyi, who has always been low-key, seems to have changed. He has called Tesla more than once in public. Beiqi New Energy will launch a high-end pure electric vehicle that exceeds Tesla within two years.
Challenge 20,000 sales targets On June 5th, World Environment Day, BAIC New Energy launched its “Wei Lan Pioneer Action” program with its strategic partner large group and Jingdong Mall. In addition to enjoying the car subsidies from the central government and the Beijing Municipal Government, Weilan Pioneer owners can also enjoy the 51,000 yuan environmental protection car fund provided by BAIC New Energy, and finally purchase a new Beifang E150EV at a price of 84,800 yuan.
According to the "Wei Lan Pioneer Action", Beiqi plans to recruit 500 Weilan Pioneer owners. Zheng Gang, general manager of Beiqi New Energy Co., Ltd. said that since the launch of Beiqi New Energy, within one month, the number of orders for BAIC E150EV has exceeded 800. In the future, 300 consumers will not be able to enjoy the final discount price of 84,800 yuan/car.
The industry believes that the reason why the "Wei Lan Pioneer Action" program is so hot is that there are three reasons: First, the subsidy is strong; second, new energy vehicles have been accepted by more and more consumers. Beiqi New Energy Company has operated 850 electric vehicles in six districts including Shunyi, Daxing, Tongzhou, Changping, Pinggu and Miyun, which also enhanced consumers' confidence in BAIC's new energy vehicles. Third, compared with traditional vehicles, new energy sources. The car does not need to shake the number.
According to data released by the China Automobile Association, in 2013, domestic sales of 17,600 new energy vehicles, including 14,604 pure electric vehicles. In the first half of 2014, a total of 20,477 new energy vehicles were sold in China, a 2.2-fold increase over the same period of the previous year. It has far exceeded the sales volume of the previous year, including 11,177 pure electric vehicles. The sales of the new energy automobile industry in 2014 significantly accelerated.
Zheng Gang said that under the prospect of a surge in sales of new energy vehicles, BAIC New Energy plans to achieve sales of 20,000 units in 2014, including 12,000 units in Beijing, and other areas with bases. 8,000 vehicles were promoted in other cities such as the Yangtze River Delta. These 20,000 vehicles include 18,000 Beiqi E150 series pure electric vehicles, 800 Saab EVs, and 1,000 Weiwang 306 pure electric vehicles. With the speed of product launch, it will increase to 30,000 in 2015. In 2018, BAIC’s new energy sales target is 100,000 units.
In terms of production capacity, Zheng Gang said that at present, Beiqi New Energy has completed the construction of the first phase of the project, with a capacity of 40,000 units. The second phase of the project will begin in 2015 and will achieve an annual production capacity of 150,000 vehicles. The Beiqi EV150 upgraded version with a 200km cruising range will be launched at the end of this year. The Saab EV will be operated in a small range, and the micro-faced electric vehicle Weiwang 307EV will also be launched at the end of the year.
At the promotion level, BAIC New Energy will use BAIC's major bases across the country. With the Beijing-Tianjin-Hebei integration strategy, Beijing will be the core market to promote new energy vehicles nationwide.
The China Economic Times reporter learned that in addition to the private market, BAIC New Energy E150EV has also been included in the government procurement of official vehicles, police cars and taxis.
Zheng Gang, general manager of Beiqi New Energy, said in an interview that “Baiqi New Energy Company can completely put its products into cities other than Beijing under the conditions permitted by government policies.”
The "Guiding Opinions on Accelerating the Promotion and Application of New Energy Vehicles" issued by the General Office of the State Council recently clearly proposed to break local protection. This is undoubtedly a major positive for Zheng Gangkou’s Beijing New Energy Vehicle, which is trying to “go out of Beijing”. .
Proposed to push high-end electric vehicles Xu Heyi said in an interview with the China Economic Times reporter, "We will continue to lead the trend of new energy vehicles in the future, and create the Beiqi version of Tesla within two years."
Zheng Gang further elaborated on this concept. He said that in the next two years, BAIC New Energy will accelerate product upgrades and launches, from pure electric vehicles for homes to high-end pure electric vehicles, which will be in place within two years. He said, "In two years, we will launch a high-end pure electric car with the same level of performance as the Tesla Model S, or even exceed it."
Xu Heyi said that he is so confident because he has the confidence. He said, "The only opportunity for Chinese autos to surpass multinational companies is probably new energy vehicles, which is the only choice for Chinese cars to achieve cornering overtaking. Whether it is from the needs of the market or from the strategic level of industrial development, the importance of new energy vehicles Sex is self-evident."
He said, "In five years, BAIC Group is expected to invest 5 billion yuan in capacity building and new product and technology research and development of new energy vehicles. 30% of the annual cost will be used for research and development of new energy vehicles." In February this year, BAIC Group Acquired 25.02% of the shares of American Atieva, becoming the largest shareholder of Atieva, and the company has a research and development team that has participated in many electric vehicles including Tesla. In addition, BAIC New Energy has developed in-depth strategic cooperation with many companies such as Dayang Electric, Pride Battery, and Aisi Battery, and will jointly establish a joint venture with Siemens in Germany to produce high performance and high performance. Drive motor and system.
It can be seen that this high-end electric car, which helps Xu and Yi called Tesla, does not seem far away.

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